PLAYFUL TECH.
BIG IMPACT.

From stadiums to bars, high streets to happy hours – we build unforgettable digital games that connect brands with people in moments that matter.

The Game Boys help hospitality brands level up their marketing with affordable and bespoke games which boost everything from data collection to brand engagement.

Our mobile-optimised experiences are designed to deliver real tangible results to your marketing campaigns.

Level Up Your Data

Looking for more customer data without the heavy lifting?

Gamification is your secret cheat code. Our games are proven to drive big uplifts in sign-ups, leads, and first-party data.

Supercharge Your Engagement

Today’s audience needs more than just a call to action — they need a reason to play along.

We build addictive, on-brand games like Spin the Wheel, Stick or Twist, or Christmas Crackers that supercharge your engagement.

Powerboost Your Sales

When customers are having fun, they spend more — simple Gamified campaigns aren’t just for awareness. They convert.

Fully engaged customers spend 36% more on average, while gamification increases purchase intent.

Grow Your Data Collection

Capture thousands of new customer contacts through fun, frictionless games that live on your site, socials or venue QR codes. Every entry is owned by you — ready to plug straight into your CRM.

Drive guest retention & revisit rate

Turn one-time visitors into loyal regulars with game-led incentives that keep them coming back. From bounce-back rewards to in-venue activations, we help you stay top of mind (and top of inbox).

Improve digital metrics

Gamification supercharges digital performance — boosting dwell time, open rates, and click-throughs. Our clients have seen email CTRs jump from 0.5% to over 4% in a single campaign.

Generate Leads for your sales team

Need more qualified prospects? Our games are built to capture high-intent leads you can pass straight to your sales team — perfect for private hire, group bookings or B2B outreach

Go Viral on socials

Create playful, shareable moments your guests can’t help but post. Our games regularly feature in user-generated content, with TikTok-ready formats that drive reach, engagement and organic PR.

Create a Brand USP

In a crowded market, gamification gives your brand a memorable edge. Whether it’s a branded game mechanic or a custom-built experience, we help you stand out from the competition.

PLAYFUL TECH. BIG IMPACT.